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Published October 02, 2026 · 18:42 US/Eastern

Why Western Digital and Seagate are seeing big stock drops today

Shares of Western Digital and Seagate fell sharply as investors weighed the possibility that Toshiba will expand production of nearline hard drives—the high-capacity storage widely used in AI data centers. The concern is straightforward: the current pricing environment for these drives has been unusually favorable for the two dominant U.S. manufacturers, and additional supply from a major competitor could pressure that dynamic.

The market reaction reflects expectations more than confirmed results. Toshiba has not yet detailed the scale or timing of any production increase, so the selloff is a sentiment move tied to the risk of future oversupply rather than a change in reported earnings. For context, nearline drive demand has surged alongside AI infrastructure buildouts, which tightened supply and supported prices.

What to watch: Toshiba's formal production plans, any commentary from Western Digital and Seagate on pricing and lead times, and quarterly shipment data. If supply growth proves modest or demand keeps pace, the pricing picture may hold. If capacity arrives faster than demand, margins across the storage sector could face renewed pressure.

Source: feeds.content.dowjones.io

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